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The Wakeel brand mark: a large looping cursive W in olive green on a pale off-white field.

Wakeel

Business support services

Client
Wakeel
Year
2026
Scope
Development
Stack
Next.js
Site
wakeel.nl

The brief

A marketing site for Wakeel, which acts as the business right hand for owner-managed SMEs in the Netherlands. The site sets out what the service covers, who it's for, and what each tier costs.

The permit application that needs three forms. The letter from the bank. The insurer who only wants to talk to someone who speaks Dutch. Individually small, collectively the week. Wakeel takes the call, does the paperwork, and speaks the language, so the site starts with the work rather than the software.

The build

  1. The Wakeel homepage at phone width: the sidebar collapses to a menu button beside the wordmark, and the language line, headline, italic sub-line, opening paragraph and both calls to action reflow into a single column.The same homepage in a desktop browser: a fixed sidebar carries the wordmark, the main navigation and an index of the sections on the page, while the main column sets the headline over an italic sub-line, a paragraph naming the three languages the service is offered in, and two calls to action — with an Arabic, Dutch and English switcher and a portal link in the top right.

Result

Search visibility
Services, tiers, about and the blog are each their own page under their own URL, so every part of the service can be found on its own terms rather than only through the company name.
One visual system
The site is drawn in the same system as the portal it sells and hands the reader straight across to it, so what a subscriber logs into looks like what sold it to them.
Three languages
The site runs in Dutch, English and Arabic, so the language the service is delivered in is the language it is sold in.